Articles for tag: audit

The 90-Minute Visibility Audit Most B2B Teams Have Never Run

A 90-minute audit across eight platforms will show you exactly where your brand is visible, invisible, and losing to competitors in the places buyers actually search. SparkToro and Datos just published research analyzing search behavior across 41 major websites. The headline number: Google accounted for roughly 74% of desktop searches in Q4 2025 when you ...