The video discusses the concept of E-E-A-T (Expertise, Authoritativeness, Trustworthiness) and its relevance for SEO. Here the main takeaways: Trust: Expertise: Experience: Authority: Implementation: Others: This video emphasizes the importance of transparency, showcasing expertise, and embracing topical authority to improve a site’s E-E-A-T score for better SEO performance.
If you have a long list of domains and want to check their Ahrefs Domain Rating (DR) score, there are many free bulk check tools available. However, most of them are crap (they either don’t work at all or the results they generate are incorrect). If you’re a paying Ahrefs customer, the Ahrefs Batch Analysis … Read more
urlprofiler is one of these tools that I almost don’t like to talk about. It’s been around for many years, but Here’s just a few of the things it does: The interface is pretty old-school, but it does the job great: URL Profiler has received positive reviews from users for its user-friendly interface, speed, and … Read more
Ahref’s DA metric is a widely accepted measure for the authority of a domain, similar to MOZ’s DR (Domain Rating). You don’t even need an account to check the DA of any domain. You can use Ahref’s free Website Authority Checker. Just type in the URL of the domain and click the button—it’ll show you … Read more
Some actionable tips from a Clearscope webinar on how to establish E-A-T in the eyes of Google. This is an outtake from a Clearscope webinar. Reference authoritative sources: .org, .gov, .edu sites with long-term authority (10+ years) only update content if nature of the content lends itself to that (don’t just make minor tweaks and … Read more
There’s a number of improvements Ahrefs rolled out last month, but my favorite is the new features you find in the Site Explorer overview. For example, you can now see estimated paid traffic, referring domains, and number of pages in the top 100 SERPs, rather than just organic traffic. In addition to that, you can … Read more
Semrush just launched a new Backlinks Analytics tool that they’re making available for everyone to use completely free until 2022. Their backlink database is winning the market: With their new backlinks analyzer, you can check out what backlinks your competitors are getting, find linkbuilding opportunities, and apply filters to slice and dice the backlink data … Read more
You’ve created a piece of content and want to gauge its information density? Here’s one way to do this in MarketMuse: Take the word count of your piece of content. Take MarketMuse’s Content Score. Relate the two together. If you find that content ranking in the top 20 spots in Google has 1500 words on … Read more
AI tools are definitely moving aggressively into the content world, and there’s no doubt that soon, AI-generated content will saturate the web. Right now the quality of that content is… well, nothing to worry about. But this will change as the technology improves. Ryan Law from Animalz shared an insightful article: His take: For many … Read more
Tim Soulo recently tweeted some of his learnings from a quick link building outreach experiment. Let’s talk about “Link Building Outreach.” I recently tried to acquire some links to one of my blog posts.. So I reviewed ~200 link prospects (collected by a contractor) and sent ~90 emails. …and it was quite a learning experience … Read more