If you’re writing about a topic that’s relatively mature and established, then writing what’s common consensus and basically copying+enhancing what’s already ranking on page one of Google is the right approach. You might see maybe only two “wildcard” results on page one of Google. The way you bean those types of results is by providing ...
Setting up a new website, and just pointed your domain’s nameservers to your hosting provider? It takes up to 48 hours for DNS changes to propagate, and sometimes you don’t want to wait that long. In general, I recommend you do wait, because specially in the first few hours after a change, things might be ...
Here is a step-by-step website launch plan template for launching a new website based on Charles Floate’s -100 days SEO strategy. (Btw Charles has some nice Black Friday sales going on right now.) Before launch: After launch: Why this website launch plan template works: Google assigns each of your pages a quality score, and the ...
Jacky Chou from Indexsy recently shared how his team is using KoalaWriter for Amazon Product Roundups. According to him, that’s where KoalaWriter really shines (he suggests other AI writers for writing more informative long-form content). The relevant section starts 3 minutes into the video, so be free to skip there. Here’s my takeaways: This is ...
Matt Diggity recently released a video in which he shared his favorite guest posting technique: Reverse engineer your competition. Use Ahrefs Content Explorer, type in “By authorname” is of course about finding articles they’ve authored, and the “-domain“ is to exclude their own website. Then you get a list of their guest posts. You can ...
NeuronWriter is one of the many AI writing tools that’s gained in popularity in 2022 and 2023. Especially because of their lifetime AppSumo deal, they’ve seen a lot of growth. I’ve been using tools like Clearscope, Marketmuse, and SurferSEO since 2021 and while I’m generally not too eager to check out new tools in that ...
This is a good example of how to give google the EEAT signals it wants (+establish trust with your readers):
This is pure gold if you’re looking to find creators with a niche-relevant audience. Newsletters, IG accounts, YouTubers, Podcasters, X influencers, Websites (aka “Media Brands”), etc. I spent five minutes doing this and unearthed some true gems.
I’ve worked with marketing agencies for the past 20 years, and one thing I can tell you is this: Even with good agencies, you need to keep them on their toes. It all starts with the vetting process. When you’re about to engage with a new agency, be clear that while they clearly want your ...
The 5 Ps of Marketing are quintessential elements that encapsulate the essence of marketing in the business realm. They are crucial pillars that dictate the marketing strategies of a company, aiming to fulfill the consumers’ needs while achieving business goals. These components are: Understanding and implementing the 5 Ps of Marketing strategically can significantly enhance ...