Marketing Baby

New internal linkbuilding tool from ahrefs

ahrefs, internal link building, SEO

My favorite SEO tool now has a new featured called Link Opportunities.

Here’s a quick 4 minute walkthrough of the new feature:

I tested this on some of our sites and it’s working quite well.

When you’re launching a new page and want to build backlinks, a “keyword phrase” search usually does the job well enough.

But when you want to build new backlinks to a page that’s already been around for a while, one of the most mindnumbing tasks of a project like this is to check whether a relevant page is already linking to your target page. True, it’s just a quick viewing of the page source code and searching for the URL, but even spending 8 minutes on a task like this is 8 minutes too much in my book.

What makes Ahref’s Link Opportunities tool cool is that:

  • it checks whether there already exists a link between the pages, and if yes, it won’t suggest placing a link
  • it looks at the top 10 keyword phrases of your target page and crawls your site for these. (rather than just going for the main keyword phrase, or manually looking up what the top keyword phrases for the page are, and then requiring you to type them in a convoluted boolean search string into Google.

One more reason to give Ahrefs some love.

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