If you’re running a local business, you already know that showing up in Google’s local search results can make or break your business. Whether you’re a restaurant owner, a law firm, a wellness spa, or a plumber, your ability to get in front of customers when they search “near me” is everything. One of the ...
Canonical tags are one of the most misunderstood elements of technical SEO. Recently, while on a Zoom call with a colleague, I was reminded just how tempting it can be—even for smart, experienced professionals—to misuse them. We were working on a client’s site where the homepage ranked for a high-value keyword, but a category subpage ...
Most marketers think SEO tools start and end with Ahrefs, SEMrush, and maybe a sprinkling of Moz. These are the big three. They dominate the conversation, eat up the budget, and, for many, feel like the “only” option if you’re serious about SEO. But let me introduce you to a scrappy underdog that deserves your ...
I just finished watching a conversation between Tim and Frey on building directories, and let me tell you—Tim is one of the OGs in this space. He’s not spinning up AI-driven super systems. He’s not reinventing the wheel with every new tool that drops on Product Hunt. The man is still building on WordPress with ...
Matt Diggity’s latest video breaks down how he starts a new SEO project: Hint: It involved buying sites that are already ranking for the keywords he wants. He literally googles the keywords and then reaches out to the websites and tells them he’d like to buy their sites. So, if you don’t have a budget ...
Here’s a list of 60+ Custom GPT directories where you can submit your Custom GPT to. (I hope you already built one and have it link back to your site for a juicy DR92 backlink from OpenAI. If not, check out this post on LinkedIn which shares a quick tutorial on how to do this—takes ...
If you’re writing about a topic that’s relatively mature and established, then writing what’s common consensus and basically copying+enhancing what’s already ranking on page one of Google is the right approach. You might see maybe only two “wildcard” results on page one of Google. The way you bean those types of results is by providing ...
Here is a step-by-step website launch plan template for launching a new website based on Charles Floate’s -100 days SEO strategy. (Btw Charles has some nice Black Friday sales going on right now.) Before launch: After launch: Why this website launch plan template works: Google assigns each of your pages a quality score, and the ...
NeuronWriter is one of the many AI writing tools that’s gained in popularity in 2022 and 2023. Especially because of their lifetime AppSumo deal, they’ve seen a lot of growth. I’ve been using tools like Clearscope, Marketmuse, and SurferSEO since 2021 and while I’m generally not too eager to check out new tools in that ...
This is a good example of how to give google the EEAT signals it wants (+establish trust with your readers):