I’ve worked with marketing agencies for the past 20 years, and one thing I can tell you is this: Even with good agencies, you need to keep them on their toes. It all starts with the vetting process. When you’re about to engage with a new agency, be clear that while they clearly want your ...
The 5 Ps of Marketing are quintessential elements that encapsulate the essence of marketing in the business realm. They are crucial pillars that dictate the marketing strategies of a company, aiming to fulfill the consumers’ needs while achieving business goals. These components are: Understanding and implementing the 5 Ps of Marketing strategically can significantly enhance ...
Based on the video “How I make ChatGPT Out-perform 10 Human SEO Experts” by Matt Diggity, here are the actionable takeaways and steps: Train ChatGPT for SEO Expertise: here’s Matt’s prompt (demonstrated with an example of his “SEO campaign management” article): Then once ChatGPT gives you an answer, ask detailed follow-up questions. Matt shares examples ...
In the ever-evolving realm of digital entertainment, pricing isn’t just a matter of numbers—it’s a strategic function that can make or break a platform’s success. As streaming services like YouTube TV incrementally increase their monthly charges, and giants such as Disney+ and Netflix hint at similar moves, consumers are prompted to re-evaluate the value they ...
The YouTuber was of course Mr. Beast, but he did this before he became THE Mr. Beast. Back in his teenage years, with a simple yet unconventional idea, he decided to count from 1 to 100,000, capturing every single digit on video. It was a marathon of numbers, a test of patience, and a dive ...
The video discusses the concept of E-E-A-T (Expertise, Authoritativeness, Trustworthiness) and its relevance for SEO. Here the main takeaways: Trust: Expertise: Experience: Authority: Implementation: Others: This video emphasizes the importance of transparency, showcasing expertise, and embracing topical authority to improve a site’s E-E-A-T score for better SEO performance.
If you want to transcribe a podcast, video, or really any kind of audio, there’s probably no better tool on the market now that MacWhisper. It’s high-quality, simple, fast, and it runs on your local Mac using OpenAI’s Whisper model. The quality of these transcripts is really something next-level. And since this running on your ...
You might be collecting data on everything from customer behavior to their shoe sizes, but here’s the million-dollar question—what are you actually doing with all that information? Just having a mountain of data isn’t enough; you’ve got to mine it for the gems that lead to actionable insights. This is where understanding your organization’s Customer ...
In this video, Matt Diggity discusses the essential SEO plugins for WordPress (as of September 2023). His plugins: Rank Math, Elementor, WP Rocket, EWWW Image Optimizer, Pretty Links, Redirection, Contact Form 7, Wordfence, and ManageWP. Rank Math Matt Diggity delves deeper into the features of Rank Math, highlighting its superior schema generator. Schema is a ...
Email courses have become an increasingly popular tool for creators and online entrepreneurs to build their brand, share knowledge, and generate revenue. Unlike standalone ebooks or video courses, email courses leverage the power of an engaged subscriber list and the convenience of delivering bite-sized lessons over time directly to subscribers’ inboxes. For solopreneurs and small ...