Hubspot is a fantastic marketing tool, and they’ve built an impressive company through content marketing. I find it allthemore surprising that the CTAs in their own blog posts are still looking that poor though. Take this example from a blog post they’re featuring prominently on their marketing blog page right now, in February 2023: The ...
Ahref’s DA metric is a widely accepted measure for the authority of a domain, similar to MOZ’s DR (Domain Rating). You don’t even need an account to check the DA of any domain. You can use Ahref’s free Website Authority Checker. Just type in the URL of the domain and click the button—it’ll show you ...
If you’re publishing content written by other writers, it’s always worth checking for plagiarism and AI-generated content. Tools like Copyscape and Grammarly are behemoths in the space, but a worthwhile alternative is Originality.ai.
If you’ve changed the nameservers of your domain, it typically takes some time for these changes to globally propagate. This website is my go-to tool for checking the global propoagation: https://www.whatsmydns.net/#NS/ You just insert your domain name and it’ll show you the nameservers that have propagated already to different places in the world. Here’s an ...
(First of all: I’m not a SiteGround affiliate, and this isn’t a sponsored post—I’m in no way compensated or incentivized to say this, and I don’t benefit at all if you sign up for SiteGround. I’m just sharing this because I think it’s valuable information for you, my reader.) If you’re looking for WordPress hosting, ...
Some actionable tips from a Clearscope webinar on how to establish E-A-T in the eyes of Google. This is an outtake from a Clearscope webinar. Reference authoritative sources: .org, .gov, .edu sites with long-term authority (10+ years) only update content if nature of the content lends itself to that (don’t just make minor tweaks and ...
Wisecut is kinda the “Descript for video”. (Even though yes, Descript does have video editing features too!) But Appsumo’s Wisecut for life deal is pretty sweet: for these prices is pretty dope, especially if you don’t do video editing every month, but still often enough to save yourself boatloads of cutting out “uhm” and word ...
I always find it interesting to check on sites in different industries that do SEO really well. There’s a lot to be learned venturing out of the bubble you’re in as a marketer, and I’m very much in the B2B bubble. So here’s some consumer sites that stood out for me in terms of their ...
Sometimes you want to know the word count for pages ranking for a given keyword. Obviously you can manually go through each and copy+paste the text, but you got better things to do with your time. thruuu This is my favorite free way of getting word counts, and a lot of other interesting data from ...
There’s a number of improvements Ahrefs rolled out last month, but my favorite is the new features you find in the Site Explorer overview. For example, you can now see estimated paid traffic, referring domains, and number of pages in the top 100 SERPs, rather than just organic traffic. In addition to that, you can ...